{"id":2280,"date":"2026-10-14T15:20:16","date_gmt":"2026-10-14T13:20:16","guid":{"rendered":"https:\/\/www.cinquiemesens.com\/?post_type=etude_cas&#038;p=2280"},"modified":"2026-10-19T16:14:36","modified_gmt":"2026-10-19T14:14:36","slug":"loreal-group","status":"publish","type":"etude_cas","link":"https:\/\/www.cinquiemesens.com\/en\/etude-cas\/loreal-groupe","title":{"rendered":"L\u2019Or\u00e9al Group"},"content":{"rendered":"<div class=\"wp-block-cover alignfull is-light text-center\" style=\"padding-top:var(--wp--preset--spacing--xs);padding-bottom:var(--wp--preset--spacing--xs)\"><img loading=\"lazy\" decoding=\"async\" width=\"2560\" height=\"1707\" class=\"wp-block-cover__image-background wp-image-2395 size-full\" alt=\"02 photo\" src=\"https:\/\/www.cinquiemesens.com\/wp-content\/uploads\/2026\/10\/02_Photo-5-scaled.webp\" style=\"object-position:50% 25%\" data-object-fit=\"cover\" data-object-position=\"50% 25%\" srcset=\"https:\/\/www.cinquiemesens.com\/wp-content\/uploads\/2026\/10\/02_Photo-5-scaled.webp 2560w, https:\/\/www.cinquiemesens.com\/wp-content\/uploads\/2026\/10\/02_Photo-5-1536x1024.webp 1536w, https:\/\/www.cinquiemesens.com\/wp-content\/uploads\/2026\/10\/02_Photo-5-2048x1365.webp 2048w, https:\/\/www.cinquiemesens.com\/wp-content\/uploads\/2026\/10\/02_Photo-5-600x400.webp 600w\" sizes=\"auto, (max-width: 2560px) 100vw, 2560px\" \/><span aria-hidden=\"true\" class=\"wp-block-cover__background has-noir-background-color has-background-dim-10 has-background-dim\"><\/span><div class=\"wp-block-cover__inner-container is-layout-flow wp-block-cover-is-layout-flow\">\n<div class=\"wp-block-group has-blanc-color has-text-color has-link-color wp-elements-1 has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\"><div class=\"wp-block-wpseopress-breadcrumbs\"><nav  aria-label=\"breadcrumb\"><ol class=\"breadcrumb\" itemscope itemtype=\"https:\/\/schema.org\/BreadcrumbList\"><li class=\"breadcrumb-item active\" aria-current=\"page\" itemprop=\"itemListElement\" itemscope itemtype=\"https:\/\/schema.org\/ListItem\"><span itemprop=\"name\">Home<\/span><meta itemprop=\"position\" content=\"1\"><\/li><\/ol><\/nav><\/div><\/div>\n\n\n\n<div class=\"wp-block-group text-center has-global-padding is-layout-constrained wp-container-core-group-is-layout-6e236d51 wp-block-group-is-layout-constrained\"><h1 class=\"has-link-color wp-elements-2 wp-block-post-title has-text-color has-blanc-color has-h-1-font-size\">L\u2019Or\u00e9al Group<\/h1>\n\n\n<p class=\"has-blanc-color has-text-color has-link-color wp-elements-3 wp-block-paragraph\">When olfactory expertise becomes a common skill<\/p>\n<\/div>\n<\/div><\/div>\n\n\n\n<p class=\"wp-block-paragraph\">Smell engages an intimate perception. Yet in industry, it must become a shared ability: sufficiently structured to be trained, evaluated, and mobilized with the same rigor in laboratories and factories that are far apart from each other.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">L\u2019Or\u00e9al Group wanted to build two levels of training for olfactory control. The first was intended to help identify any possible olfactory impairment and train employees in the control of raw materials and formulas. The second was intended to qualify profiles capable of detecting minor contaminations.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Cinqui\u00e8me Sens has designed the architecture of two custom-made Olfactoriums covering the olfactory families and several types of exercises: recognition, triangular tests, concentration gradients, identification of non-conformities and detection of contaminations.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The mission requested several versions, prototypes and successive validations. It also included the preparation of samples and raw materials, a user guide, guarantees, safety data sheets, and a command process adapted to future international deployment.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The prototypes have been validated and shipped. The project envisaged use in about fifty global entities. This scale does not change the nature of the gesture, the feeling, but it requires it to be based on a common vocabulary, thresholds, and protocols.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Cinqui\u00e8me Sens Institute makes measurable what should never become mechanical: the subtlety of human perception. The method does not replace sensitivity; it gives it a framework to become a reliable professional skill.<\/p>","protected":false},"excerpt":{"rendered":"<p>L\u2019odorat engage une perception intime. Dans l\u2019industrie, il doit pourtant devenir une capacit\u00e9 partag\u00e9e : suffisamment structur\u00e9e pour \u00eatre entra\u00een\u00e9e, \u00e9valu\u00e9e et mobilis\u00e9e avec la m\u00eame exigence dans des laboratoires et des usines \u00e9loign\u00e9s les uns des autres. L\u2019Or\u00e9al Groupe souhaitait construire deux niveaux d\u2019habilitation au contr\u00f4le olfactif. Le premier devait aider \u00e0 identifier une [&hellip;]<\/p>\n","protected":false},"featured_media":2394,"template":"","meta":{"_acf_changed":false},"categorie":[],"class_list":["post-2280","etude_cas","type-etude_cas","status-publish","has-post-thumbnail","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.cinquiemesens.com\/en\/wp-json\/wp\/v2\/etude_cas\/2280","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.cinquiemesens.com\/en\/wp-json\/wp\/v2\/etude_cas"}],"about":[{"href":"https:\/\/www.cinquiemesens.com\/en\/wp-json\/wp\/v2\/types\/etude_cas"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.cinquiemesens.com\/en\/wp-json\/wp\/v2\/media\/2394"}],"wp:attachment":[{"href":"https:\/\/www.cinquiemesens.com\/en\/wp-json\/wp\/v2\/media?parent=2280"}],"wp:term":[{"taxonomy":"categorie","embeddable":true,"href":"https:\/\/www.cinquiemesens.com\/en\/wp-json\/wp\/v2\/categorie?post=2280"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}