{"id":1827,"date":"2022-03-03T14:25:23","date_gmt":"2022-03-03T13:25:23","guid":{"rendered":"https:\/\/www.cinquiemesens.com\/?p=1827"},"modified":"2026-09-30T09:48:59","modified_gmt":"2026-09-30T07:48:59","slug":"mathilde-bijaoui-has-a-nose-synesthesia","status":"publish","type":"post","link":"https:\/\/www.cinquiemesens.com\/en\/actualites\/mathilde-bijaoui-une-synesthesie-nez.html","title":{"rendered":"MATHILDE BIJAOUI IS A SYNTHETIC \u00abNOSE\u00bb"},"content":{"rendered":"<p class=\"wp-block-paragraph\">As lively and curious about everything, the perfumer from Mane creates compositions that evoke the velvety texture of sensuous skin.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The material of Mathilde\u2019s bath mat? Weaved vetiver roots\u2026 which exude its many facets with every drop of moisture; a scent she particularly loves. It is also an indication of the perfumer\u2019s personality: determined and loyal when she has an idea or a favorite scent. Her passion for perfume has always been the thread that runs through her life. Her father, of Tunisian origin, instilled in her a curiosity about tastes and therefore smells: \u00abAt home, culinary traditions were very important. My father took me to the market and encouraged me to sharpen all my senses.\u00bb \u00abAnd then, at twelve years old, it was a revelation during a visit to the Osmoth\u00e8que and Isipca.\u00bb \u00abThere, I realized that the job of a perfumer existed.\u00bb From then on, she embarked on a path without a single mistake: a discovery internship at fifteen years old at Cinqui\u00e8me Sens with Monique Schlienger, then studies in chemistry to then join Isipca. \u00abMonique and Isabelle Doyen, my teacher at Isipca, were very inspiring figures. I looked forward to the classes of the latter on Monday mornings: Isabelle was very pedagogical, letting us sense things and describe the material with our own words before explaining it.\u00bb Pamela Roberts will be her other \"guardian angel\".<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Mathilde did her internship at the evaluation department at IFF, which at the time was located in Bois-Colombes (92). \u00abThere was no better place to learn about the market. Then, during my DESS year, I shared my time between evaluation and learning with perfumer Antoine Lie.\u00bb Then, at the age of twenty-four, she became a junior perfumer at Mane, first in Bar-sur-Loup for two years, then on the island of La Jatte in Levallois-Perret. (92) And the first creations arrived: Christmas Flowers 2008 at Yves Rocher, C\u00e9drat de Roger &amp;. Gallet (2007 with Karine Dubreuil) or later Feuille de Figuier.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Like This d\u2019\u00c9tat Libre d\u2019Orange, created and developed with actress Tilda Swinton, won a Fifi Award France in 2011. \u00abAs a true Scottish woman, she told me about the sweet potato crumble. Between this vegetable, the actress\u2019s red hair and the last word in the brand name, the orange color prevailed; I combined mandarin orange, ginger, carrot with immortelle and orange blossom. We tried two things and that was it: a brief and a magical human adventure.\u00bb<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">New forms of indulgence<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">And Mathilde continues to innovate with new forms of indulgence, notably for Pierre Herm\u00e9 and L\u2019Occitane (Jasmin Immortelle Neroli or Pamplemousse Rhubarbe in 2015) or later with the English Fields collection by Jo Malone (Lauder). \u00abThese were limited editions, creative one-shots around cereal notes; since Poppy &amp; Barley has become a permanent reference, I have the good fortune to work hand in hand with C\u00e9line Roux (Jo Malone); this relationship of trust is a big driving force for the expression of my creativity.\u00bb Since then, Mathilde has been perfecting her notes of seeds and non-sweet additives. As the modern appeal of Zadig8cVoltaire\u2019s This is Us (Shiseido) with a kind of airy \u00abEnglish cream\u00bb of cardamom: \u00abAt Mane, our Pure Jungle Essence remains very faithful to the seeds. I often use it to give elegance to my creations and remove the too sweet in gourmandy accords.\u00bb Food inspirations come from various sources, either through travel or more recently, from her cooking recipes shared with her three daughters, due to the lockdown.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Laurence F\u00e9rat<\/p>","protected":false},"excerpt":{"rendered":"<p>Aussi enjou\u00e9e que curieuse de tout, la parfumeuse de Mane aligne les compositions sign\u00e9es \u00e0 l&#8217;effet velout\u00e9 de peau sensuel. La mati\u00e8re du tapis de bain de Mathilde ? Des racines de v\u00e9tiver enchev\u00eatr\u00e9es&#8230; qui exhalent ses multiples facettes \u00e0 la moindre humidit\u00e9, une odeur quelle affectionne particuli\u00e8rement. C\u2019est aussi un indice de la personnalit\u00e9 de la parfumeuse : d\u00e9termin\u00e9e et fid\u00e8le lorsqu\u2019elle a une id\u00e9e en t\u00eate ou un coup de c\u0153ur.<\/p>","protected":false},"author":0,"featured_media":1829,"comment_status":"closed","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[66],"tags":[],"class_list":["post-1827","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-actualites"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.cinquiemesens.com\/en\/wp-json\/wp\/v2\/posts\/1827","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.cinquiemesens.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.cinquiemesens.com\/en\/wp-json\/wp\/v2\/types\/post"}],"replies":[{"embeddable":true,"href":"https:\/\/www.cinquiemesens.com\/en\/wp-json\/wp\/v2\/comments?post=1827"}],"version-history":[{"count":1,"href":"https:\/\/www.cinquiemesens.com\/en\/wp-json\/wp\/v2\/posts\/1827\/revisions"}],"predecessor-version":[{"id":1828,"href":"https:\/\/www.cinquiemesens.com\/en\/wp-json\/wp\/v2\/posts\/1827\/revisions\/1828"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.cinquiemesens.com\/en\/wp-json\/wp\/v2\/media\/1829"}],"wp:attachment":[{"href":"https:\/\/www.cinquiemesens.com\/en\/wp-json\/wp\/v2\/media?parent=1827"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.cinquiemesens.com\/en\/wp-json\/wp\/v2\/categories?post=1827"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.cinquiemesens.com\/en\/wp-json\/wp\/v2\/tags?post=1827"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}