Collection - Haute Parfumerie

A study of the emotional and olfactory world of the main private collections

OBJECTIVES

  • Discover the creativity of collections and their olfactory positioning
  • Analysis of distribution
  • Perfect your cultural knowledge of perfume

PROFILES

  • Anyone wishing to update their knowledge of the market
  • Marketing teams, sales and training
  • Perfume’s passionate

TOOLS

  • 1 Workbook


PRICES

PROGRAM

  • In- depth study of the universe of each brands (inspirations, creations, brand’s history, their perfumers)
  • Studied Collections:
Les Exclusifs de Chanel
La Collection privée de Dior
Les Hermessence Hermès
Armani Privé
Collection des Mille et une Nuits Armani
Les Heures de parfum de Cartier
Les collections Guerlain (L'Art et la Matière, Les Parisiennes, Les Elixirs Charnels)
Les collections de Tom Ford (Private Blend, Jardin Noir, Atelier d'Orient…)
Les Essences exclusives de Prada
La Collection Orientale d'YSL
La Collection Extraordinaire Van Cleef & Arpels
Private Collection Estée Lauder
Velvet Collection Dolce & Gabbana
L'Atelier de Givenchy
  • Focus on distribution: specific merchandising tools

OUR TRAINING SESSIONS

Calendar's dates indicate courses for persons wishing to attend training in French group lessons.
For English courses in private or in-company group lessons, please contact us to require a custom quote.


Where Date Duration Inscription
PARIS 15 March 2018 1 day Register
PARIS 18 October 2018 1 day Register
GRASSE 08 March 2018 1 day Register
GRASSE 20 September 2018 1 day Register