Study of the Top 20 France

An olfactory and visual study of the Top 20 on the feminine and masculine fragrance market

OBJECTIVES

  • Discover the best sellers perfumes
  • Competitive watch, knowledge of brand universes
  • Yearly update of language for describing perfumes
  • Understand the success of this perfumes

PROFILES

  • Anyone wishing to update their knowledge of the market
  • Marketing teams, sales and training

TOOLS

  • 1 Olfactorium®
  • 1 Workbook

PRICES

PROGRAM

  • Reminder about olfactory vocabulary
  • Market overview with figures: summary of olfactory trends
  • Blind olfactory study for each perfume:
Olfactory facets of these perfumes
How raw materials mark perfume
  • Visualisation of the concept:
Bottle
Packaging
Press release
Advertising
Price

OUR TRAINING SESSIONS

Calendar's dates indicate courses for persons wishing to attend training in French group lessons.
For English courses in private or in-company group lessons, please contact us to require a custom quote.


Where Date Duration Inscription
PARIS Training Tailored 2018 1 day Register
GRASSE Training Tailored 2018 1 day Register