The Confidential Perfumery France

A study of the emotional and olfactory world of the main french niche brands

OBJECTIVES

  • Discover the creativity of confidential perfume brands in the olfactory world
  • Analysis of key success factors
  • Perfect perfume culture and yearly update of language for describing perfumes

PROFILES

  • Anyone wishing to update their knowledge of the market
  • Marketing teams, sales and training
  • Perfume’s passionnate

TOOLS

  • 1 Olfactorium®
  • 1 Workbook

PRICES

PROGRAM

  • Reminder about olfactory vocabulary
  • Detailed study of the universe from each brand (inspirations, creations of perfume history brands)
  • Study of the universe creators of Perfumers, their signature, their style
  • Olfactory blind study of each selected fragrances
  • Evaluation of significant raw materials
  • Classification of perfumes
  • Visualization of the concept: Bottle / Packaging
Brands studied
L’Artisan Parfumeur
Diptyque
Editions de parfums Frédéric Malle
Annick Goutal
Serge Lutens
Etat libre d’orange
Parfums d’empire
Maître Parfumeur et Gantier
Maison Francis Kurkdjian
The Different Company
Atelier Cologne
Honoré des Prés
By Kilian
Juliette Has a gun
Parfums de Rosine
Frapin
Comme des garçons
Reminiscence
Parfums d'Orsay
Parfumerie Générale
Huitième Art

OUR TRAINING SESSIONS

Calendar's dates indicate courses for persons wishing to attend training in French group lessons.
For English courses in private or in-company group lessons, please contact us to require a custom quote.


Where Date Duration Inscription
PARIS 4 Feb. 2016 1 day Register
PARIS 22 Sep. 2016 1 day Register
GRASSE 22 Mar. 2016 1 day Register
GRASSE 24 Nov. 2016 1 day Register