Fifth Sense Liberty Week 768x768 1 b5uaph.jpg

Cinquième Sens celebrates freedom of creation

An expert in olfactory training, Cinquième Sens also creates perfumes for various niche or ambient brands thanks to a team of five perfumers. In the same way as Fashion Week, Isabelle FERRAND and her colleagues have conceived a Fragrance Week, named Liberty Week for this fifth edition:.

Created in 1976 by Monique Schlienger, Cinquième Sens celebrates its 45th anniversary. This year, the team unveiled the work of its perfumers around nine creations themed around freedom.

An expert in olfactory training, Cinquième Sens also creates perfumes for various niche or ambient brands thanks to a team of five perfumers. In the same way as Fashion Week, Isabelle FERRAND and her colleagues have conceived a Fragrance Week, named Liberty Week for this fifth edition:.

Sarah Burri, Camille Leguay, Alice Dattée, Veronika Rebeka Nagy and Isabelle Ferrand: each creator has presented her vision of freedom. In this time of Covid and also of societal changes, freedom is a strong theme, which is here adorned with feminism and ecology, with dreaming and emancipation.

Olfactory, the silent flowers coexist with masculine accords transformed into feminine ones, but also with new visions of freshness, transparency and sensuality. These creations, which can be seen as olfactory prototypes, may give rise to future perfumes for brands. They bear poetic and sensual names, such as Constellation , Wheat Flower , Peau de Feu or Alios.

The five creators worked with the Quadpack group on sustainable packaging, such as Sulapac, an alternative material to plastic that is biodegradable and made from wood. 

The Cinquième Sens team proposes to rediscover the nine fragrances presented during Liberty Week by appointment.

25 November 2021
Journalists: N.C
Source: https://www.fragrancefoundation.fr

Categories

image1 1900

Other related articles

  • Team building, client events and VIPs: how perfume can serve your brand

    Through its tailor-made olfactory animations, Cinquième Sens assists companies in the conception of unique sensory events. Whether…
    Read the article
  • What is an olfactory signature and why create your own?

    Sommaire Quest-ce quune signature olfactory ? Pourquoi créer une signature olfactory pour sa marque ? Quels parfums pour quelle identité…
    Read the article
  • 5 Techniques to better sell your perfumes in the store

    Sommaire La démarche de vente PPI en 5 étapes Créer une expérience client sensorielle en boutique Les qualités indispensables dun…
    Read the article
  • Creating the audacity of the 90s: a story of a fragrant creation by Camille Leguay for Onskad

    En tant que parfumeur au sein de Cinquième Sens, j’ai eu la chance de vivre des projets créatifs intenses, mais celui…
    Read the article
  • How to become a perfumer nose: the complete guide to pursuing an exceptional profession

    Sommaire Le parcours pour devenir nez : un chemin dexcellence Quelles formations suivre pour devenir nez / parfumeur ? Les…
    Read the article